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For their Spring/Summer collection 2007, Italian design firm Alessi collaborated with the National Palace Museum in Taiwan and created The Chin Family, a collection of Asian inspired kitchen utensils.

The collection, designed by Stefano Giovannoni and Rumiko Takeda, takes some of Giovannonimost famous designs, such as Cico the egg holder (one of my personal favorites) and Girotondo the kitchen timer, and gives them an oriental make-over.

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This beautiful design by Stefano Giovanonni for Alessi reinforces the fact that even the lowliest of consumer products, the dustbuster, is ripe for a design centric makeover. People are waking up to the value of design in their everyday lives. Companies that pay attention to quality design will win big.